BEM Webflow Integration
🌎BEM stands for block, element and modifier. It's a naming convention that breaks things down into little, reusable pieces.
BEM helps Webflow developers maintain clean, scalable class naming conventions by organizing styles into reusable blocks, elements, and modifiers.
In Webflow projects, adopting BEM methodology means structuring your classes with clear hierarchies—like card , card__title , and card--featured —which makes it significantly easier to manage complex designs, especially when working with Client-First or similar frameworks. This approach shines when building component libraries or design systems within Webflow, as it prevents class name conflicts and makes it immediately clear which elements belong together and how they relate. When you or a team member return to a project months later, BEM's explicit naming removes guesswork about what each class controls, speeding up maintenance and iterations.
Unlike arbitrary or overly generic class names, BEM creates self-documenting code that translates well when handing off projects to clients or developers who need to extend the site. It also pairs naturally with Webflow's combo class system, allowing you to stack modifiers without creating naming chaos. The methodology encourages thinking in reusable components rather than one-off styles, which reduces bloat in your stylesheet and improves site performance.
Ideal for agencies managing multiple client sites, freelancers building scalable templates, and teams collaborating on large Webflow projects.
Recent builds that deliver
Clients I've helped ship better Webflow sites
"As I grow in my business, I need services to grow with, Derrick is that service when it comes to my website. He is patient, listens and takes onboard the changes I want in a timely manner. My website changes and develops with the needs of my clients and my offer which is great. He also brings new ideas and perspectives in how to improve and grow in line with my goals and business needs. I look forward seeing how this new phase develops."
Karin Young
Psychotherapist · Karin Counselling
"Derrick has been a great help in getting our SaaS website up and running. He is very knowledgeable in Webflow and was able to help us get the most out of the platform. His design skills are excellent and he was able to create a custom function-filled website that looks great and operates perfectly. I would highly recommend Derrick to anyone looking for a web designer who knows his stuff!"
Taita Ngetich
CEO · Synnefa
"Derrick is just great to work with! He's super fast, always responds in a timely manner, and is very flexible with last-minute requests. His Webflow development skills are rock solid and he has no problems keeping up with the fast pace of early-stage startups."
Carla Nassisi
Growth · Briink
"It has been a pleasure to work with Derrick! He delivered a pixel-perfect website for LLI, which not only looks and performs well but is also very organised and simple to maintain! During the process, he had the patience to clear all the incoming doubts that occurred when we were transitioning from one platform to another, and he not only delivered a great site but also tutorials on how to manage it."
Isabelle Krauze
UX Lead · LLInformatics
"Derrick is a gem of a person and a wealth of knowledge. He was so patient and helpful when explaining the more intricate parts of Webflow and bouncing around different possible solutions. He really knows the ins and outs of Webflow — it's no wonder that he's a certified Webflow Expert! I'm looking forward to the day when I get to work with him again."
Diana Donaldson
CEO · Be Indigo
"Derrick helped us redesign and build our site on Webflow and we couldn't be more pleased with the entire project. Derrick is very easy to communicate with, fast and efficient, and takes time to ask questions and provide suggestions where necessary. He has a great balance of technical and visual knowledge, which helped us build a fast, SEO-optimized site that looks great and is on-brand. Would happily hire Derrick again!"
Eliza Gerland
Strategic Marketer · UFODrive
"Derrick and his team were wonderful to work with and helped us a lot with launching multiple Webflow projects in addition to doing a full website backend revamp. Recommend him to anyone!"
Liza Moiseeva
CMO · Commons
"Derrick and his colleague were tasked with helping to implement new designs for our Home and Product pages on our website. We had a super tight deadline and they took it in their stride. Their communication throughout the project was great and the results were fantastic. Would highly recommend."
Marcus Vitelli
Brand Executive · Flexciton
"Derrick translated our ideas into visually stunning designs. He took our vision for Mirador Local's online presence and brought it to life in a way that exceeded our expectations. I highly recommend him to anyone seeking a talented and reliable designer for their next project."
Gerry White
Global Growth · Mirador
"Derrick has a solid and broad understanding of Webflow and has delivered huge improvements to our website."
Tim Sater
Marketing Lead · Provenance
"Derrick and his team did a great job building our marketing site and leaving us with the tools to sustainably iterate on our website. They didn't stop until the site perfectly matched our design vision. We would definitely work with them again!"
John Outwater
Data Visualization · Renoster
"Derrick made our vision a reality, he's simply a brilliant website developer. We're incredibly happy with the results, which match the designs. If you're a startup or scale-up looking for an excellent web developer to turn your ideas into reality, look no further!!"
Ben Leftley
Senior Delivery Manager · Unmind
"It was great working with Derrick’s team! Communication was smooth and the website ideation, design and development were executed well without much hiccups. Will highly recommend for your website projects! :)"
Indra Basak
Marketing · PreciX
"Derrick was conscientious, efficient and delivered on time. Communication was effective and they really understood the issues at hand. He ultimately delivered a professional looking website that exceeded expectations."
Miles Owen
Head of Digital · FMpay
"As I grow in my business, I need services to grow with, Derrick is that service when it comes to my website. He is patient, listens and takes onboard the changes I want in a timely manner. My website changes and develops with the needs of my clients and my offer which is great. He also brings new ideas and perspectives in how to improve and grow in line with my goals and business needs. I look forward seeing how this new phase develops."
Karin Young
Psychotherapist · Karin Counselling
"Derrick has been a great help in getting our SaaS website up and running. He is very knowledgeable in Webflow and was able to help us get the most out of the platform. His design skills are excellent and he was able to create a custom function-filled website that looks great and operates perfectly. I would highly recommend Derrick to anyone looking for a web designer who knows his stuff!"
Taita Ngetich
CEO · Synnefa
"Derrick is just great to work with! He's super fast, always responds in a timely manner, and is very flexible with last-minute requests. His Webflow development skills are rock solid and he has no problems keeping up with the fast pace of early-stage startups."
Carla Nassisi
Growth · Briink
"It has been a pleasure to work with Derrick! He delivered a pixel-perfect website for LLI, which not only looks and performs well but is also very organised and simple to maintain! During the process, he had the patience to clear all the incoming doubts that occurred when we were transitioning from one platform to another, and he not only delivered a great site but also tutorials on how to manage it."
Isabelle Krauze
UX Lead · LLInformatics
"Derrick is a gem of a person and a wealth of knowledge. He was so patient and helpful when explaining the more intricate parts of Webflow and bouncing around different possible solutions. He really knows the ins and outs of Webflow — it's no wonder that he's a certified Webflow Expert! I'm looking forward to the day when I get to work with him again."
Diana Donaldson
CEO · Be Indigo
"Derrick helped us redesign and build our site on Webflow and we couldn't be more pleased with the entire project. Derrick is very easy to communicate with, fast and efficient, and takes time to ask questions and provide suggestions where necessary. He has a great balance of technical and visual knowledge, which helped us build a fast, SEO-optimized site that looks great and is on-brand. Would happily hire Derrick again!"
Eliza Gerland
Strategic Marketer · UFODrive
"Derrick and his team were wonderful to work with and helped us a lot with launching multiple Webflow projects in addition to doing a full website backend revamp. Recommend him to anyone!"
Liza Moiseeva
CMO · Commons
"Derrick and his colleague were tasked with helping to implement new designs for our Home and Product pages on our website. We had a super tight deadline and they took it in their stride. Their communication throughout the project was great and the results were fantastic. Would highly recommend."
Marcus Vitelli
Brand Executive · Flexciton
"Derrick translated our ideas into visually stunning designs. He took our vision for Mirador Local's online presence and brought it to life in a way that exceeded our expectations. I highly recommend him to anyone seeking a talented and reliable designer for their next project."
Gerry White
Global Growth · Mirador
"Derrick has a solid and broad understanding of Webflow and has delivered huge improvements to our website."
Tim Sater
Marketing Lead · Provenance
"Derrick and his team did a great job building our marketing site and leaving us with the tools to sustainably iterate on our website. They didn't stop until the site perfectly matched our design vision. We would definitely work with them again!"
John Outwater
Data Visualization · Renoster
"Derrick made our vision a reality, he's simply a brilliant website developer. We're incredibly happy with the results, which match the designs. If you're a startup or scale-up looking for an excellent web developer to turn your ideas into reality, look no further!!"
Ben Leftley
Senior Delivery Manager · Unmind
"It was great working with Derrick’s team! Communication was smooth and the website ideation, design and development were executed well without much hiccups. Will highly recommend for your website projects! :)"
Indra Basak
Marketing · PreciX
"Derrick was conscientious, efficient and delivered on time. Communication was effective and they really understood the issues at hand. He ultimately delivered a professional looking website that exceeded expectations."
Miles Owen
Head of Digital · FMpay
"As I grow in my business, I need services to grow with, Derrick is that service when it comes to my website. He is patient, listens and takes onboard the changes I want in a timely manner. My website changes and develops with the needs of my clients and my offer which is great. He also brings new ideas and perspectives in how to improve and grow in line with my goals and business needs. I look forward seeing how this new phase develops."
Karin Young
Psychotherapist · Karin Counselling
"Derrick has been a great help in getting our SaaS website up and running. He is very knowledgeable in Webflow and was able to help us get the most out of the platform. His design skills are excellent and he was able to create a custom function-filled website that looks great and operates perfectly. I would highly recommend Derrick to anyone looking for a web designer who knows his stuff!"
Taita Ngetich
CEO · Synnefa
"Derrick is just great to work with! He's super fast, always responds in a timely manner, and is very flexible with last-minute requests. His Webflow development skills are rock solid and he has no problems keeping up with the fast pace of early-stage startups."
Carla Nassisi
Growth · Briink
"It has been a pleasure to work with Derrick! He delivered a pixel-perfect website for LLI, which not only looks and performs well but is also very organised and simple to maintain! During the process, he had the patience to clear all the incoming doubts that occurred when we were transitioning from one platform to another, and he not only delivered a great site but also tutorials on how to manage it."
Isabelle Krauze
UX Lead · LLInformatics
"Derrick is a gem of a person and a wealth of knowledge. He was so patient and helpful when explaining the more intricate parts of Webflow and bouncing around different possible solutions. He really knows the ins and outs of Webflow — it's no wonder that he's a certified Webflow Expert! I'm looking forward to the day when I get to work with him again."
Diana Donaldson
CEO · Be Indigo
"Derrick helped us redesign and build our site on Webflow and we couldn't be more pleased with the entire project. Derrick is very easy to communicate with, fast and efficient, and takes time to ask questions and provide suggestions where necessary. He has a great balance of technical and visual knowledge, which helped us build a fast, SEO-optimized site that looks great and is on-brand. Would happily hire Derrick again!"
Eliza Gerland
Strategic Marketer · UFODrive
"Derrick and his team were wonderful to work with and helped us a lot with launching multiple Webflow projects in addition to doing a full website backend revamp. Recommend him to anyone!"
Liza Moiseeva
CMO · Commons
"Derrick and his colleague were tasked with helping to implement new designs for our Home and Product pages on our website. We had a super tight deadline and they took it in their stride. Their communication throughout the project was great and the results were fantastic. Would highly recommend."
Marcus Vitelli
Brand Executive · Flexciton
"Derrick translated our ideas into visually stunning designs. He took our vision for Mirador Local's online presence and brought it to life in a way that exceeded our expectations. I highly recommend him to anyone seeking a talented and reliable designer for their next project."
Gerry White
Global Growth · Mirador
"Derrick has a solid and broad understanding of Webflow and has delivered huge improvements to our website."
Tim Sater
Marketing Lead · Provenance
"Derrick and his team did a great job building our marketing site and leaving us with the tools to sustainably iterate on our website. They didn't stop until the site perfectly matched our design vision. We would definitely work with them again!"
John Outwater
Data Visualization · Renoster
"Derrick made our vision a reality, he's simply a brilliant website developer. We're incredibly happy with the results, which match the designs. If you're a startup or scale-up looking for an excellent web developer to turn your ideas into reality, look no further!!"
Ben Leftley
Senior Delivery Manager · Unmind
"It was great working with Derrick’s team! Communication was smooth and the website ideation, design and development were executed well without much hiccups. Will highly recommend for your website projects! :)"
Indra Basak
Marketing · PreciX
"Derrick was conscientious, efficient and delivered on time. Communication was effective and they really understood the issues at hand. He ultimately delivered a professional looking website that exceeded expectations."
Miles Owen
Head of Digital · FMpay
"As I grow in my business, I need services to grow with, Derrick is that service when it comes to my website. He is patient, listens and takes onboard the changes I want in a timely manner. My website changes and develops with the needs of my clients and my offer which is great. He also brings new ideas and perspectives in how to improve and grow in line with my goals and business needs. I look forward seeing how this new phase develops."
Karin Young
Psychotherapist · Karin Counselling
"Derrick has been a great help in getting our SaaS website up and running. He is very knowledgeable in Webflow and was able to help us get the most out of the platform. His design skills are excellent and he was able to create a custom function-filled website that looks great and operates perfectly. I would highly recommend Derrick to anyone looking for a web designer who knows his stuff!"
Taita Ngetich
CEO · Synnefa
"Derrick is just great to work with! He's super fast, always responds in a timely manner, and is very flexible with last-minute requests. His Webflow development skills are rock solid and he has no problems keeping up with the fast pace of early-stage startups."
Carla Nassisi
Growth · Briink
"It has been a pleasure to work with Derrick! He delivered a pixel-perfect website for LLI, which not only looks and performs well but is also very organised and simple to maintain! During the process, he had the patience to clear all the incoming doubts that occurred when we were transitioning from one platform to another, and he not only delivered a great site but also tutorials on how to manage it."
Isabelle Krauze
UX Lead · LLInformatics
"Derrick is a gem of a person and a wealth of knowledge. He was so patient and helpful when explaining the more intricate parts of Webflow and bouncing around different possible solutions. He really knows the ins and outs of Webflow — it's no wonder that he's a certified Webflow Expert! I'm looking forward to the day when I get to work with him again."
Diana Donaldson
CEO · Be Indigo
"Derrick helped us redesign and build our site on Webflow and we couldn't be more pleased with the entire project. Derrick is very easy to communicate with, fast and efficient, and takes time to ask questions and provide suggestions where necessary. He has a great balance of technical and visual knowledge, which helped us build a fast, SEO-optimized site that looks great and is on-brand. Would happily hire Derrick again!"
Eliza Gerland
Strategic Marketer · UFODrive
"Derrick and his team were wonderful to work with and helped us a lot with launching multiple Webflow projects in addition to doing a full website backend revamp. Recommend him to anyone!"
Liza Moiseeva
CMO · Commons
"Derrick and his colleague were tasked with helping to implement new designs for our Home and Product pages on our website. We had a super tight deadline and they took it in their stride. Their communication throughout the project was great and the results were fantastic. Would highly recommend."
Marcus Vitelli
Brand Executive · Flexciton
"Derrick translated our ideas into visually stunning designs. He took our vision for Mirador Local's online presence and brought it to life in a way that exceeded our expectations. I highly recommend him to anyone seeking a talented and reliable designer for their next project."
Gerry White
Global Growth · Mirador
"Derrick has a solid and broad understanding of Webflow and has delivered huge improvements to our website."
Tim Sater
Marketing Lead · Provenance
"Derrick and his team did a great job building our marketing site and leaving us with the tools to sustainably iterate on our website. They didn't stop until the site perfectly matched our design vision. We would definitely work with them again!"
John Outwater
Data Visualization · Renoster
"Derrick made our vision a reality, he's simply a brilliant website developer. We're incredibly happy with the results, which match the designs. If you're a startup or scale-up looking for an excellent web developer to turn your ideas into reality, look no further!!"
Ben Leftley
Senior Delivery Manager · Unmind
"It was great working with Derrick’s team! Communication was smooth and the website ideation, design and development were executed well without much hiccups. Will highly recommend for your website projects! :)"
Indra Basak
Marketing · PreciX
"Derrick was conscientious, efficient and delivered on time. Communication was effective and they really understood the issues at hand. He ultimately delivered a professional looking website that exceeded expectations."
Miles Owen
Head of Digital · FMpay
BEM FAQs
Common questions about using BEM with Webflow.
BEM (Block Element Modifier) is a CSS naming convention. Apply it in Webflow by naming classes following the pattern: block-name for containers, block-name__element for children, and block-name--modifier for variations. Example: 'card', 'card__title', 'card--featured'.
BEM creates predictable, modular CSS with clear relationships between components. For Webflow projects, it prevents class name conflicts, makes component structure obvious, improves maintainability, and provides a proven methodology for organizing complex design systems.
Build reusable component libraries, create scalable design systems, organize complex Webflow projects, prevent CSS conflicts in large sites, improve code readability for teams, establish consistent naming conventions, and maintain professional standards across client projects.
Both are valid. BEM is a general web development standard; Client First is Webflow-specific. Many Webflow professionals prefer Client First because it's optimized for Webflow's visual workflow, but BEM works well if you're already familiar with it or work across platforms.
BEM Projects
Need BEM on your Webflow site?
I integrate tools like this for clients all the time. Talk to me about your setup.