Mailchimp enables Webflow users to seamlessly connect custom-designed websites with powerful email marketing automation, turning site visitors into engaged subscribers without leaving the Webflow ecosystem.
The platform's template builder also complements Webflow's design-first approach, letting you create branded email campaigns that match your site's aesthetic. For Webflow developers managing client projects, Mailchimp's intuitive interface makes it easy to hand off email marketing responsibilities post-launch.
Ideal for: freelancers and agencies building content-driven or e-commerce sites where email marketing is a core growth channel, as well as small businesses looking for an all-in-one solution.
Connect Mailchimp to Webflow by embedding Mailchimp's form code in your site or using Zapier to automate data flow from Webflow forms to Mailchimp lists. Mailchimp can also be integrated via third-party tools or custom API implementations for more advanced workflows.
Mailchimp is a proven email marketing platform with powerful automation, segmentation, and analytics. Integrate with Webflow to build email lists, send newsletters, automate campaigns, and track engagement. Despite being older, Mailchimp remains reliable with extensive integrations and a user-friendly interface.
Capture email subscribers through Webflow forms, send automated welcome emails, create segmented campaigns based on user behavior, design newsletter templates, run A/B tests on email content, and analyze campaign performance—all integrated with your Webflow site's design and content strategy.
Yes, while newer alternatives exist, Mailchimp remains a solid choice with proven reliability, extensive integrations, and powerful features. However, pricing can be higher than competitors like Mailerlite or Sendinblue. For established businesses or those needing advanced automation, Mailchimp is still very relevant.
Webflow Developer, UK
I love to solve problems for start-ups & companies through great low-code webflow design & development. 🎉
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