Web design, apps, CRO, SEO, maintenance and automation for Birmingham teams. Work directly with me to explain technical services, improve quote enquiries and build tools that support the work behind them.
Trusted by teams doing serious work
Ongoing Webflow maintenance · Layout and performance improvements
My Flexciton work covers ongoing improvements to the Webflow site for an AI scheduling product used by semiconductor manufacturers. My role focuses on maintaining and enhancing page layouts, responsiveness and CMS content.
Webflow implementation · Mailchimp API · With Ignite Marketing
Commissioned by Ignite Marketing, I built GoCloud’s Webflow marketing site from supplied designs and connected lead capture to Mailchimp. The work brought the page templates and marketing follow-up into the same delivery scope.
For a Birmingham supplier or technical service business, the website needs to answer the questions that come before a quote: what you deliver, who it suits and what information you need. We work through one real enquiry journey before expanding the rest of the site.
Give each service a clear purpose, relevant applications and a practical next step. Keep detailed specifications available for the people who need them.
Agree the information needed to assess a request, then test that it arrives with the right person. Keep optional detail separate from required fields.
Use repeatable layouts for services, sectors and examples, with clear editing responsibilities for your team.
"Derrick made our vision a reality, he's simply a brilliant website developer. We're incredibly happy with the results, which match the designs. If you're a startup or scale-up looking for an excellent web developer to turn your ideas into reality, look no further!!"
Ben Leftley
Senior Delivery Manager · Unmind
"Derrick translated our ideas into visually stunning designs. He took our vision for Mirador Local's online presence and brought it to life in a way that exceeded our expectations. I highly recommend him to anyone seeking a talented and reliable designer for their next project."
Gerry White
Global Growth · Mirador
"Derrick is just great to work with! He's super fast, always responds in a timely manner, and is very flexible with last-minute requests. His Webflow development skills are rock solid and he has no problems keeping up with the fast pace of early-stage startups."
Carla Nassisi
Growth · Briink
"Derrick has a solid and broad understanding of Webflow and has delivered huge improvements to our website."
Tim Sater
Marketing Lead · Provenance
"Derrick and his team were wonderful to work with and helped us a lot with launching multiple Webflow projects in addition to doing a full website backend revamp. Recommend him to anyone!"
Liza Moiseeva
CMO · Commons
"Derrick and his colleague were tasked with helping to implement new designs for our Home and Product pages on our website. We had a super tight deadline and they took it in their stride. Their communication throughout the project was great and the results were fantastic. Would highly recommend."
Marcus Vitelli
Brand Executive · Flexciton
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Read all 14 reviewsAll my services are available to Birmingham teams. Start with one focused improvement, a new build or ongoing support around the work you need to do.
Build clear service pages and useful technical information on a website your team can keep current.
Web design and developmentDevelop customer apps, MVPs or internal tools that support a technical service or everyday operational workflow.
App developmentReview service explanations and quote journeys to identify friction, then test improvements using available data.
Conversion optimisationReview technical SEO and organise service and application content around real buyer questions.
SEO and contentMaintain service details, CMS content, layouts and performance, with a clear scope for continuing support.
Maintenance and managementConnect quote forms, marketing tools and business systems so useful information reaches the right team.
Automation and integrationsList the questions buyers ask, the pages they visit and the details your team needs before quoting.
Review a working page with real specifications, project evidence and a form connected to its intended destination.
Check mobile use, redirects, form delivery and editing. Agree how future service changes will be managed.
Two practical resources to help shape your brief.
I offer web design and development, web and mobile apps, conversion rate optimisation (CRO), SEO and content, website maintenance, and automation and integrations. You can work with me on a new build, an existing website or app, or a focused improvement.
No. I’m based in London and work remotely with Birmingham businesses. You work directly with me through shared previews and agreed review points.
Yes. A focused phase can address service-page clarity, mobile layouts or enquiry delivery. I review the current platform and constraints before recommending whether a rebuild is worthwhile.
Yes. We can agree fields for the service, application and project requirements, then test validation and delivery. File uploads, CRM connections and sensitive information need their own scope and handling decisions.
I can review the site’s technical SEO and organise service content around relevant buyer questions. Search visibility also depends on competition, useful evidence and the wider site; I don’t promise a position in Google.
The scope depends on the service pages, content readiness, form logic and connected tools. Send your current site and one typical enquiry; I can identify the work, review stages and dependencies before confirming a price and schedule.
The handover covers the agreed editable pages and CMS fields. We also identify changes that need development, who owns the connected accounts and whether ongoing support belongs in a separate scope.
Work directly with me
Share your website or app, the service you need help with and the workflow you want to improve.
I’m Derrick, an independent designer and developer based in London. I’ll review your enquiry myself and reply with questions or a clear next step.
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