Integromat enables Webflow developers to build powerful, visual automation workflows that connect their sites to hundreds of apps without writing custom code.

For Webflow projects, Integromat excels at bridging the gap between your site and external tools through its intuitive, scenario-based automation builder. Common use cases include syncing form submissions from Webflow to CRMs like HubSpot or Salesforce, automatically creating invoices in accounting software when e-commerce orders are placed, or updating Airtable databases whenever CMS items are published. Unlike simpler automation tools, Integromat offers advanced features like data transformation, conditional logic, and error handling—making it ideal for complex, multi-step workflows that require data manipulation between systems. You can also set up automated backups of your Webflow CMS content, trigger Slack notifications for site events, or populate your site's CMS from external data sources on a scheduled basis.

The visual workflow builder makes it accessible even for designers with limited technical experience, while still offering the depth that developers need for sophisticated integrations. Integromat is particularly valuable for agencies managing multiple client sites, freelancers who need to deliver automated solutions without backend development, and e-commerce teams looking to streamline order fulfillment and customer communication workflows.