Squoosh gives Webflow developers precise, client-side control over image compression without sacrificing visual quality, helping you achieve faster load times and better Core Web Vitals scores.

Built by Google Chrome Labs, Squoosh is a browser-based image optimizer that lets you compress, resize, and convert images to modern formats like WebP and AVIF before uploading them to Webflow. Unlike automated compression tools, Squoosh provides a real-time side-by-side comparison view, allowing you to fine-tune compression settings and see exactly how your images will look at different quality levels. This is especially valuable for Webflow projects where image-heavy hero sections, portfolios, or product galleries need to balance visual impact with performance. Since all processing happens locally in your browser, there are no privacy concerns or file size upload limits—making it ideal for handling client assets or high-resolution photography.

What sets Squoosh apart is its granular control: you can adjust quality sliders, toggle advanced codec options, and experiment with different formats until you find the perfect balance. It's an essential tool for freelance designers, agency teams, and e-commerce builders who need to optimize images at scale while maintaining brand-quality standards.